There are two acceptable 1 color applications.
Touchstone energy logo colors.
Touchstone energy cooperatives is dedicated to service according to its four core values.
Do not use the logo graphic as a standalone identifier.
The touchstone energy advantage.
Unacceptable uses of 1 color applications include.
Proper tagging is required for use of print ads.
1 color applications should be used when the background color and the touchstone energy cooperatives logos do not create proper contrast to the logo graphic or leave the logo text illegible.
Touchstone energy cooperatives is proud to have helped co op members pass along both for generations.
Do not place logos that are not optically straight.
Connecting the people of electric cooperatives to benefit members and their communities makes touchstone energy cooperatives different from traditional power companies.
Touchstone energy cooperatives represents a nationwide alliance of member owned electric co ops including yours.
Do not use colors outside the touchstone energy cooperatives colors.
Touchstone energy cooperatives provides customizable print ads featuring programs and services.
Do not use dropshadows strokes effects or filters.
All general rules outlined earlier in this brand book should be followed when using the logo or co brand on websites in digital publications or in digital or online advertisements.
Do not use dropshadows strokes effects or filters.
For further information about our brand standards please contact us.
Pre approved tagging areas are designated on every print ad.
Doing so provides consistently high standards of service excellence to its members.
Touchstone energy cooperatives is the national brand that champions the value of the cooperative difference.
Do not cut off logos.
Do not re align the tagline.
Our network is made up of close to 750 local member owned electric cooperatives in 46 states.
It reflects the power of the countryside the strength and unity of the rural electrification program and the history and longevity of the national network of electric cooperatives.
Not using pre approved areas on all print advertisements.
Of clear white space is needed for all touchstone energy logos incorrect logo uses do not use colors outside the signature touchstone energy cooperatives colors.
The nreca green ball symbol was designed to represent electric lines crossing the green rolling hills of america s countryside.
Incorrect touchstone energy cooperatives logo uses logo format logo spacing 0 25 in.
Obscuring the image with logos text or graphics.
Uses with all white and all black logos should be used.
Collectively it delivers.
Our mission is to bring a strong local and national presence to electric cooperatives.
We are a membership organization.
Setting the standard for utility networks.